Never have understood this. To me, it's the same as "the public" starting to think a particular actor/actress is attractive because all of a sudden their face is plastered everywhere and the media is constantly saying they are.
I find watching the LPGA the same as the PGA. It's just that there are more "stories" or drama built up by the media, where as they still don't publicize women's events the same way. Watching anyone swing a club on television ends up being the same to me. You can't really watch anything except what they force down your throat of course.
I mean really, is a 35 foot putt by Tiger actually better to watch than a 35 foot putt by Davies? Or any other "lower ranked" player?