I've learned through the years that we should care less and less about the clubs, bags, balls that Tiger, Phil, Retief, etc. use, and focus on the equipment that helps our individual game the most.

I guess this is why the tv marketing guys are targeting 18 - 29 year olds, because they are more suceptible to this marketing. I would be more curious how many Pro's play driver's without any driver club sponsorship and which driver the unsponsored players play.