I know, and I was talking about if you slice your tee shot or something...And I mean, how long do ACTUALLY think it would take to look in a very well organized booklet to figure out where to put the ball in your stance. One person mentions the book inducing slow play, and the whole forum jumps on that idea...very cool guys
Hey dont let us stop you....I'm sure people made fun of the pet rock idea too, but he made millions....But most golfers are chatting, drinking, laughing, joking, and adding a booklet to it....Then they look at the book, see where to stand and have to take an extra 10 practice swings to get the feel of this new stance....It is more slow play...But don't take it negatively.....Its just our opinions
More golfers would pick it up if you charged $2 or something for it, than making it free. I like the theory of the idea, people would pick it up, but not a lot of people would actually read it on course.
I know, and I was talking about if you slice your tee shot or something...And I mean, how long do ACTUALLY think it would take to look in a very well organized booklet to figure out where to put the ball in your stance. One person mentions the book inducing slow play, and the whole forum jumps on that idea...very cool guys
Do you want honest opinions from experienced golfers or just positive reinforcement ? I know that I'd want honesty if I were considering investing in something like this. As a couple have posted the idea has some merit, though it's probably been done before in some form or fashion. As for the idea of actually taking it out on the course and referring to it when necessary, I'm with the rest here. How does adding looking up a tip in this book to a pre-shot routine NOT slow someone down ? You mentioned that it "would be quicker than the whole group debating on what to do", but I don't know anyone who does that either and I truly hope they're not playing in front of me. Hey it's your idea, your money... go for it. We could be all wet. Good luck.
I'm not a marketing expert, but from the perspective of P4D#6's dad, whether golfers would use it isn't the fundamental question, is it? Wouldn't the fundamental question be whether potential advertisers could be persuaded that the item would get used and therefore its ads would be seen and therefore they should pay to advertise in it?
Also, smart advertisers would (I think) want some way of determining whether they got any return on their investment of advertising dollars. A clever person could persuade them to take a chance and advertise in the first edition of the booklet, but for subsequent editions they'd wonder whether it was worth it. If you can't prove to them that past advertising helped their revenue, why would they continue to advertise in the booklet? For this reason, it might be good if the ads included coupons that could be redeemed for discounts at local stores or restaurants or whatever. That way, they'd possibly notice that the ad brought customers to them.
By the way, I don't think golfers would use the booklet for on-course tips. Golf Digest used to (and maybe it still does) print pocket-sized tear-out booklets summarizing the tips in that month's issue. I'd tear them out intending to use them on the course but never did. Never saw anyone else pull instructions out of their pocket either. JMO.
I'm not a marketing expert, but from the perspective of P4D#6's dad, whether golfers would use it isn't the fundamental question, is it? Wouldn't the fundamental question be whether potential advertisers could be persuaded that the item would get used and therefore its ads would be seen and therefore they should pay to advertise in it?
Also, smart advertisers would (I think) want some way of determining whether they got any return on their investment of advertising dollars. A clever person could persuade them to take a chance and advertise in the first edition of the booklet, but for subsequent editions they'd wonder whether it was worth it. If you can't prove to them that past advertising helped their revenue, why would they continue to advertise in the booklet? For this reason, it might be good if the ads included coupons that could be redeemed for discounts at local stores or restaurants or whatever. That way, they'd possibly notice that the ad brought customers to them.
By the way, I don't think golfers would use the booklet for on-course tips. Golf Digest used to (and maybe it still does) print pocket-sized tear-out booklets summarizing the tips in that month's issue. I'd tear them out intending to use them on the course but never did. Never saw anyone else pull instructions out of their pocket either. JMO.
Good luck and keep us posted.
I forgot to add that coupons would be involved in the booklet...
December 10th, 2006, 04:14 PM
I know that I'd want honesty if I were considering investing in something like this. As a couple have posted the idea has some merit, though it's probably been done before in some form or fashion. As for the idea of actually taking it out on the course and referring to it when necessary, I'm with the rest here. How does adding looking up a tip in this book to a pre-shot routine NOT slow someone down ? You mentioned that it "would be quicker than the whole group debating on what to do", but I don't know anyone who does that either and I truly hope they're not playing in front of me. Hey it's your idea, your money... go for it. We could be all wet. Good luck.
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