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Here's the situation:

On your approach, you hit the green but the ball bounces off into the rough.. DEEP, THICK rough. The rough is about 3" deep and the ball is all the way down in it. You have a 15 foot shot to the pin. What is the proper club/shot/setup for this? I've found myself in this situation a LOT lately. The result is usually a duffed chip.. goes about a foot and then I'm TICKED OFF. I end up skulling it out of the rough, sending the ball to the other side of the green or into the opposite fringe / rough. Any advice? A hard cut shot style chip with a SW makes sense to me but that seems to be inconsistent. Is there a better solution to this or do just need to practice real hard at those little cut shots?
cordell

Hit it very similar to a bunker blast...deliver the clubhead steeply, blast it out, ball comes out quick and high. Every lie is different, though, so this is just speaking generally.

Shade

Do I keep my wrists stiff for this or cock them?

hybrid or 5 wood, use a putting stroke

Cock the heck out of your wrists and attack the ball at a steep angle, really going down after it...

open up your stance, clubface,THEN GRIP THE CLUB. DO NOT grip the club then open the clubface. make a short backswing, really accelerate through the ball. dont want to get the clubhead caught up in that rough. When you say the ball only moves a foot, your decelerating through the ball.

I'm talking about a ball that is embedded in 3" of grass.. It's so deep that it looks like a finch egg..

u can still do it

Shaderunner's got the right answer.

I use a bunker type blast with a sand wedge except I don't follow thru I just let the ball pop up with lot's of spin.

From what he describes, not a chance. I play hybrid chips all the time, and from the lie he describes, you would be lucky to get the club on the ball, and if you did you'd have no control at all.

It is a blast type of shot like Shade suggests, using a LW or, in my case, a SW. One thing I'd add is play to the widest part of the green. Forget about the pin unless it just happens to be in that direction. You want to get the ball on the green somewhere if at all possible, so whatever shot you play, give yourself the best chance for that.

From the outcome you describe - flubbed or skulled - it sounds like you are decelerating or taking the clubhead inside on the backswing of your chip.

As shade and four mentioned, treat it like a bunker shot. Distance control is hard because you won't get backspin. Because there is grass between the clubface and the ball, it will release and roll.

Weight on the left, take the clubhead straight back, and come down at a steep angle, sweeping under it from outside in. Occasionally you will undercut it completely if the ball is sitting up, but for the most part, at least it will pop up and out - which beats your current results. No one can consistently get it close from deep greenside rough because of the lie, so keep your goals modest.

This is one of those shots that relies on your confidence! You must accel through the shot, but being so close its not uncommon to think "Wait, im going to fast here" and your swing slows.

Then, your balls just goes 1 maybe 2ft

Watching the open, when the players were in the thick stuff they had an early wrist cock on the back swing. The commentator also mentioned a few times during replies that the players pulled the club down and tried to keep the club out out of the grass for aslong as poss.

Personaly i do what BPC has said, you just have to realise that 90% of the time the ball will roll more as the grass gets in the way of the ball/groves and you get less back spin

Take 4 or 5 brushes through the rough on your practice swing with your club and get a feel.

Use the foot wedge when no one is looking :)